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Key Takeaways

86% of businesses are satisfied with the return on investment (ROI) they receive from social media
management
66% of businesses allocate 5% – 25% of their overall marketing budget on social media management
56% of businesses pay $1001 – $10,000 per month on social media management from a freelancer
52% of businesses pay $100 – $5000 per month on social media management
50% of businesses pay $21 – $50 per hour on social media management from a freelancer
45% of businesses pay $100 – $5000 per month on social media management from an agency
37% of businesses pay $20 – $50 per hour on social media management
30% of businesses pay $21 – $50 per hour for social media management from an agency

Investing in social media marketing management is a great way to save valuable time for you and your team and also implement an effective strategy that drives continuous revenue. Keep reading to learn more about the costs of social media management and how much you can expect to spend!

Social media management pricing basics

On the lookout for a quick summary of social media management costs? You found it. We asked 350 marketers how much they spend on social media management. Here’s an overview of what they shared.

How much does social media management cost per month?

Social media management costs $100 – $5000 per month on average (52% of respondents). How much you spend each month can vary depending on several factors, like your chosen agency or freelancer, whether you invest in social media ads, and more.

How much does social media management cost per hour?

Social media management costs $20 – $50 per hour on average (37% of respondents). Hourly rates can vary depending on your chosen freelancer or agency. You might also spend more or less depending on your industry and the scope of your campaign.

Monthly %
Award-Winning Agency Expertise
Access to WebFX agency representatives (Google, Bing SMB, Facebook)
Local keyword research for 5 products or services
Titles and meta descriptions (for 5 keywords per location)
Address added to current website page(s) (if applicable)
Quarterly SEO copy or GMB posts with locally-optimized terms
hCard microformat/schema HTML tags addition to address on website
Automatic citation claiming and management across our in-network citations, including:
– Google Business Profile

How much should you spend on social media marketing?

The amount you spend on social media depends on a number of factors, such as the number of platforms you use, the paid ads you create, and whether you choose to outsource your social media marketing. Ultimately, you must choose a budget that fits the needs and goals of your business. iTransparity offers affordable social media plans to help you manage and optimize your social presence to reach more customers and earn more revenue online.

A wide array of services are included with each social media pricing level that iTransparity offers. We’ll work with you to review your goals, your marketing budget, and your industry to determine the best social media pricing marketing package for you. That way, we can make sure we’re offering social media management packages that match up with your needs at a price that works for your company.

Monthly %
Award-Winning Agency Expertise
Access to WebFX agency representatives (Google, Bing SMB, Facebook)
Local keyword research for 5 products or services
Titles and meta descriptions (for 5 keywords per location)
Address added to current website page(s) (if applicable)
Quarterly SEO copy or GMB posts with locally-optimized terms
hCard microformat/schema HTML tags addition to address on website
Automatic citation claiming and management across our in-network citations, including:
– Google Business Profile

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    Centrak

    90%

    Decrease in PPC cost per lead

    HydroWorx

    90%

    Increase in organic sessions

    Net Friends

    2X

    Increase in website traffic and leads

    KOA

    198%

    Increase in organic transactions

    Key Takeaways

    86% of businesses are satisfied with the return on investment (ROI) they receive from social media
    management
    66% of businesses allocate 5% – 25% of their overall marketing budget on social media management
    56% of businesses pay $1001 – $10,000 per month on social media management from a freelancer
    52% of businesses pay $100 – $5000 per month on social media management
    50% of businesses pay $21 – $50 per hour on social media management from a freelancer
    45% of businesses pay $100 – $5000 per month on social media management from an agency
    37% of businesses pay $20 – $50 per hour on social media management
    30% of businesses pay $21 – $50 per hour for social media management from an agency

    Investing in social media marketing management is a great way to save valuable time for you and your team and also implement an effective strategy that drives continuous revenue. Keep reading to learn more about the costs of social media management and how much you can expect to spend!

    Social media management pricing basics

    On the lookout for a quick summary of social media management costs? You found it. We asked 350 marketers how much they spend on social media management. Here’s an overview of what they shared.

    How much does social media management cost per month?

    Social media management costs $100 – $5000 per month on average (52% of respondents). How much you spend each month can vary depending on several factors, like your chosen agency or freelancer, whether you invest in social media ads, and more.

    How much does social media management cost per hour?

    Social media management costs $20 – $50 per hour on average (37% of respondents). Hourly rates can vary depending on your chosen freelancer or agency. You might also spend more or less depending on your industry and the scope of your campaign.

    Monthly %
    Award-Winning Agency Expertise
    Access to WebFX agency representatives (Google, Bing SMB, Facebook)
    Local keyword research for 5 products or services
    Titles and meta descriptions (for 5 keywords per location)
    Address added to current website page(s) (if applicable)
    Quarterly SEO copy or GMB posts with locally-optimized terms
    hCard microformat/schema HTML tags addition to address on website
    Automatic citation claiming and management across our in-network citations, including:
    – Google Business Profile

    How much should you spend on social media marketing?

    The amount you spend on social media depends on a number of factors, such as the number of platforms you use, the paid ads you create, and whether you choose to outsource your social media marketing. Ultimately, you must choose a budget that fits the needs and goals of your business. iTransparity offers affordable social media plans to help you manage and optimize your social presence to reach more customers and earn more revenue online.

    A wide array of services are included with each social media pricing level that iTransparity offers. We’ll work with you to review your goals, your marketing budget, and your industry to determine the best social media pricing marketing package for you. That way, we can make sure we’re offering social media management packages that match up with your needs at a price that works for your company.

    Monthly %
    Award-Winning Agency Expertise
    Access to WebFX agency representatives (Google, Bing SMB, Facebook)
    Local keyword research for 5 products or services
    Titles and meta descriptions (for 5 keywords per location)
    Address added to current website page(s) (if applicable)
    Quarterly SEO copy or GMB posts with locally-optimized terms
    hCard microformat/schema HTML tags addition to address on website
    Automatic citation claiming and management across our in-network citations, including:
    – Google Business Profile

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